Business of Athleisure, Daily Highlights

BoA Daily Highlights: Lululemon CEO Laurent Potdevin on athleisure, Nike, Under Armour, Kit and Ace, and more

Lululemon CEO doesn’t know what athleisure is (BC Business) “”I think there are going to be fewer players in this market five years from now. Everybody talks about ‘athleisure’ right now—we actually don’t see ourselves as a part of athleisure. I’m not even sure what athleisure means.”” Kit and Ace email leak denotes the use of […]

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“Everybody talks about ‘athleisure’ right now—we actually don’t see ourselves as a part of athleisure. I’m not even sure what athleisure means.” – Lululemon CEO Laurent Potdevin on athleisure.