BoA Daily Highlights: Lululemon CEO Laurent Potdevin on athleisure, Nike, Under Armour, Kit and Ace, and more

Business of Athleisure, Athleisure, Laurent Potdevin

Lululemon CEO doesn’t know what athleisure is (BC Business)

“”I think there are going to be fewer players in this market five years from now. Everybody talks about ‘athleisure’ right now—we actually don’t see ourselves as a part of athleisure. I’m not even sure what athleisure means.””

Kit and Ace email leak denotes the use of fur for the company (National Observer)

“The email, sent by a company staffer to a member of the public and shared with National Observer, states that the company will “no longer be utilizing any kind of fur or animal product” on any of its clothing moving forward, acknowledging the controversial nature of the use of fur.”

Nike launched the KD9 and the Hyperdunk 2016 for the Rio Olympics (Sports Illustrated)

“The low cut KD9, designed by Leo Chang, uses a Flyknit—yarn engineered down to each pixel—upper with a honeycomb pattern for structure to provide stability during the “multidimensional movement of basketball.””

Why Investors Should Pay Attention to Nike’s SNKRS App (The Motley Fool)

“To the average shopper looking for a new pair of shoes, Nike’s SNKRS app probably looks like a sleekly designed online store stocked with high-end basketball shoes. However, the app is much more closely targeted at the sneaker enthusiast, and its function extends beyond the digital storefront.”

Under Armour’s stock-split plan will happen in April (Biz Journals)

“Under the split, the company will dole out one share of new Class C stock for every share of Class A or Class B stock a shareholder owns. The shares of Class C stock will be distributed on or about April 7 to stockholders of record of Class A and Class B stock on March 28, according to a filing Wednesday with the US.. Securities and Exchange Commission.”

Nike doesn’t do wearables, UA does (The Street)

“Ultimately, Nike may be missing a lucrative opportunity by not participating more fully in the connected fitness movement. According to the latest research from IDC, the worldwide wearable device market will reach a total of 111.1 million units shipped in 2016, up about 44.4% from the 80 million units shipped shipped in 2015. By 2019, total shipments will reach 214.6 million units, resulting in a five-year compound annual growth rate of 28%.”

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Aimee Laurel

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